The University of Zadar will be research-oriented. Its development will be based on the reaffirmation of a long academic tradition and on the promotion of its unique natural setting as well as its intellectual and cultural heritage. A special effort will be put into the development of scientific and teaching activities in natural sciences, engineering, biotechnology and biomedical sciences, which are less present at the University of Zadar but are closely connected to economic development.
This vision will be achieved in partnership with all of those who participate in the process of education and research and with all entities that require the University's services and cooperation: the economy, social community, and social partners. The foundation of the vision is in a long-term and consistent work on academic excellence, purposeful and well-defined learning outcomes and lifelong learning; in the aspiration towards sustainable development, mobility and cooperation with European institutions; in tolerance and civil society development; in the acceptance of innovations; and, finally, in natural, cultural and anthropological heritage of the Medditerranean, to which Zadar and its surroundings have always belonged.